EXPERIENCE
Freelance Fashion Designer & Product Manager
Nov 2024 – Present
Support clients in developing collections from concept to final delivery, including research, sketches, sourcing, and fittings.
Create moodboards, tech packs, and 3D mockups (CLO3D).
Oversee supplier coordination and production follow-up.
Various Clients | Paris & Remote
Product Manager Assistant – RTW
Finger in the Nose | Paris, France
Oct 2023 – Nov 2024
Developed and followed over 100 RTW styles, including menswear, womanswear and kidswear pieces.
Conducted design research and built moodboards, graphics, and seasonal inspiration boards.
Created technical packs, PLM entries, lab dip follow-up, and prototypes.
Collaborated with design and commercial teams on price negotiations and product margins.
Supported prototype launches and fittings with ateliers and production.
Ensured accurate documentation and archiving of seasonal collections.
Fashion Designer Assistant – High-End RTW
maison j.simone | Paris, France
Sept (2022 – 2023)
Designed and developed 13 silhouettes for Tokyo Fashion Week, from research to final runway pieces.
Worked on hand sketches, sewing, pattern-making, Developing fabrics, creating moodboards .
Partnered with product development for prototype tracking and fabric sourcing.
Prepared style boards, visuals, and presentations for internal design reviews.
Junior Product Developer
Maroc in Mode - AMITH | MOROCCO
Mai 2022 – Sept 2022
Designed, Developed and managed WOVEN SILHOUETES/products from prototype to final delivery, ensuring brand DNA and quality standards.
Coordinated fabrics, trims, tech packs, and samples with design, production, and commercial teams.
Track costs, design changes, and seasonal documentation to ensure smooth collection execution.
Led the artistic direction and communication strategy for collections.
Junior Fashion Designer - Denim
Nautus S.A.R.L | CASABLANCA, MOROCCO
Jan 2021 – Mai 2022
Designed, Developed and managed WOVEN SILHOUETES/products from prototype to final delivery, ensuring brand DNA and quality standards.
Coordinated fabrics, trims, tech packs, and samples with design, production, and commercial teams.
Track costs, design changes, and seasonal documentation to ensure smooth collection execution.
Led the artistic direction and communication strategy for collections.
DRESSER
April 2019
Dior Resort 2020 | Marrakech, MOROCCO
EDUCTAION
Master’s Degree in Luxury and Fashion Management
École Conte (Top of Class) | paris
2022 - 2024
Bachelor’s Degree in Fashion Design and Styling
ESITH | Casablanca
2018 - 2021
awards & achievementS
valedictorian (Graduated with highest honors)
École Conte, Master’s Degree in Luxury and Fashion Management
2022 - 2024
Best Fashion Designer Award
Marina Fashion Week Competition
October 2021
others
fashion stylist
Various Clients | Paris & Remote
Instagram contenT
Art direction and creating mood-boards and conceptions.
Collaborate with photographers to plan the set and direct models on set.
Cooperate with hair and make-up stylists to style models.
Collaborate with styling assistants to bring together products, wardrobe, props, set materials, and others to prepare and set up the photo shoot.
Fashion Shows
Casting and fitting models. Coordinating outfits and accessories along with ensuring proper fit on models.
PR & SOCIAL MEDIA ASSISTANT
Various Clients | Paris & Remote
Social Media & PR
Managed social channels: editorial calendar, content creation, storytelling, and community moderation
Produced platform‑native assets (posts, stories, web banners) aligned with engagement KPIs
Conducted social/cultural trend monitoring and proposed content optimizations
Monitored fashion PR and influencer trends; identified relevant creators and journalists
Managed influencer relations: product seeding, collaboration follow‑up, performance tracking
Creative & Production
Led image research and competitive benchmarking to inform creative direction
Built moodboards and visual universes aligned with brand identity and trends
Designed and adapted visual assets: lookbooks, invitations, posters, flyers, web banners, social posts/stories
Performed photo retouching and edits; ensured visual coherence across touchpoints
Coordinated sample logistics; supported showroom organization and on‑set shoot operations
Assisted on shoots: looks/credits prep, set coordination, asset tracking
Updated internal communication materials
